WordPress SEO – Optimize Your Online Exposure
WordPress SEO is not rocket science. But it does require a limited level of experience and understanding of common SEO practices. WordPress is my favorite CMS that I can work with as it allows each page of the website to be indexed with minimal leg function. Here are a few techniques to improve WordPress SEO for your website.
1. non-WWW versus WWW:
How do you want to display your website? non-WWW (example.com) or WWW (www example com). In your WP dashboard navigate to Settings> General, to verify that the version you want to display is set. If you do not already have Google Webmaster Tools set up for your domain I strongly recommend doing so. Make sure your settings are set the same way as when.
2. Improving SEO Page Articles:
Your page title is one of the most important factors in determining the visibility of your search engine. It will help to make your WordPress SEO best. This title becomes the “name” of the browser tab or window. That’s a first thing people will see in search results, about the URL or a detailed description of the page.
Search engines take a heavy weight on the first few keywords. So, make sure to keep your targeted keywords close to the page title. If you read my previous post about WordPress Blog, you will see the best article of Blog. People are naturally drawn to search engine listings that match their search terms.
3. Prepare SEO Post Articles
You should already have an installed plugin to improve your posts SEO like Yoast SEO. This allows you to easily determine the title and description of each post. A few good things to keep in mind when writing articles for your post to get best result in WordPress SEO.
a. The title should always have the keyword that you think is most important, I refer to it as the keyword to focus on. Right you want it at the beginning of your article.
b. If your goal is to increase the exposure of your product, include it in the title of each post. Remember that title descriptions are limited to 70 characters, so create.
c. Above all else, try to “sell” the viewer with your title. This is what they see in search engine results and can be the difference between them by clicking on your post compared to your competitor.
We will explore many WordPress SEO tips in future posts that cover topics such as XML site maps, author highlighting, and use of site-wide links (think blogroll). In the meantime, you should start earning the rewards of highly targeted traffic when you begin to understand that making your website search engine rankings should be a priority!
WordPress SEO Plugins – WordPress SEO by Yoast
Without a single doubt, Yoast’s WordPress SEO is one of the most effective plugins ever produced. To rank high in search engines, an Internet marketer using WordPress will need to configure it properly and find the most useful plugins that will help him in that task. While there are a variety of options, Yoast’s WordPress SEO is one of the best you will ever encounter.
One of its benefits is in the description of Meta and post articles. Whenever you write a post or page, you will be given a box to fill in the title, description and keywords you direct. To sum it all up, you get a preview of how that text will appear in search results results pages. Another great feature that comes with this tool is the settings for meta robots. This will work best if you want to leave some of your posts and pages to be indexed by search engines. To set it up, simply go to the ‘Advanced’ tab in the meta box where you will be given a list of options that you can edit for each post you publish.
In WordPress SEO, bread crumbs come with a completely different meaning. They make it easier for visitors to navigate your blog and may offer you additional SEO benefits: such as providing additional keywords in search engines that you will rank. By changing the settings in your breadcrumbs theme, you get the option to change the default breadcrumb theme that is always assigned to the post title.
For those who are concerned about posting duplicate content online, the canonical URLs feature in WordPress SEO by Yoast will come in handy. In this section, you specify whether a specific URL will be left blank or will point to a specific page. Leaving it blank means that the default permalinks settings will be used.
Whenever you want to change the URL of a particular page as shown in the search engine, you must use 301 redirects. In this plugin, this function is made easier for you; all you have to do is enter the correct URL in the 301 redirect box in the meta box.
For those who don’t know much about permalinks, here are the permanent URLs for pages and posts on your site. The default setting of permalinks in WordPress is unfriendly and should be improved if you are in the process of setting up your site. The WordPress SEO tool takes this to the top by allowing you to continue adding permalinks. In most cases, the sites connected to you do not use clean link structures. By making small adjustments to this plugin; you can ensure that the links to your site’s pages use the exact format you want.